White background jewellery photography is a great way to showcase your jewellery when selling online. However, they can make a webpage appear bland and always stress those unique selling points. This article will talk you through the multiple options when showing off your product and setting yourself apart from competitors. Lifestyle Jewellery Photography Lifestyle photography...
Category: Jewellery
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The Most Important Jewellery Photography Equipment that You Need
Choosing the right photography equipment for jewellery photography can be overwhelming for inexperienced photographers. Various overpriced equipment may not produce the results you want available on the online market. It can be challenging to find the equipment that suits your photography skills the best and delivers the results you need.If you’re a photographer or even...
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Improving Valentine’s Jewellery Sales This Valentine’s Day
Valentine’s Day is a significant seasonal event every year for all retail businesses in the UK and worldwide, generating millions of pounds of sales in the UK. However, despite the impact COVID-19 has had on many people’s lives, Valentine’s Day remains as popular as ever. Last year, the UK spent £926m on Valentine’s Day, expecting...
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Jewellery Photography: Common issues and fixing them
Jewellery can be a challenging subject to photograph for photography studios. As a result, it can be time-consuming both within production and post-production. This article will discuss some common issues faced when photographing jewellery professionally and how to fix those issues. Fingerprints and Debris on Jewellery Pieces High-quality photography picks up every little detail. Even...
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Putting together Gift guides for Customers
Advertise your products for free! Gift guides are an invaluable sales tool as you can provide examples for all different types of price points and all of your potential customer profiles. They also provide content for your social media pages, blogs or possibly a newsletter sent to previous customers who have agreed to promotional emails. ...
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How to: Jewellery Business Newsletters
Newsletters can be a great tool to enticing customers to return and buy from you again. You can utilise them to inform customers of important business updates and new products. But what are the steps you need to take to ensure you get the most out of newsletters for your jewellery business? Avoid creating spam...