Valentine’s Day is a significant seasonal event every year for all retail businesses in the UK and worldwide, generating millions of pounds of sales in the UK. However, despite the impact COVID-19 has had on many people’s lives, Valentine’s Day remains as popular as ever. Last year, the UK spent £926m on Valentine’s Day, expecting...
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Putting together Gift guides for Customers
Advertise your products for free! Gift guides are an invaluable sales tool as you can provide examples for all different types of price points and all of your potential customer profiles. They also provide content for your social media pages, blogs or possibly a newsletter sent to previous customers who have agreed to promotional emails. ...
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How to: Jewellery Business Newsletters
Newsletters can be a great tool to enticing customers to return and buy from you again. You can utilise them to inform customers of important business updates and new products. But what are the steps you need to take to ensure you get the most out of newsletters for your jewellery business? Avoid creating spam...